DataScouting will be at the IBC Showcase that will take place from the 8th to 11th of September. The event is taking place virtually as the IBC2020 was cancelled due to the ongoing corona virus pandemic.
The theme for the week is “Empowering Content Everywhere” and IBC attendees will have the opportunity to connect with DataScouting at the Exhibitor Showcase and discover our products and services, to learn about our cutting-edge technology, and to find out about our technologies for creating and delivering great media intelligence solutions.
Media intelligence is designed to provide insights into business performance. Nowadays, Artificial Intelligence and Machine Learning-assisted tools are used to provide real time insight into an organization’s media data and social data, help predict potential issues, with results that are proactive for communications strategies. Semantic analysis, Natural Language Processing combined in Speech and Optical Character Recognition are used to track keywords. Social listening means posts are archived and indexed. Sentiment analysis and Machine Learning translation are enhancing the depths of intelligence that can be harvested.
DataScouting’s media intelligence platforms minimize time and effort needed to search and find actionable information in broadcast, online, social and print media. Using text analytics and automatic classification, speech and optical character recognition, advertisement, logo detection and facial recognition, we help media monitoring companies and organizations streamline their workflow, create a database of media intelligence information and share content.